The rise of Website-building platforms
such as Squarespace gives people more tools for creating and maintaining
Websites. But access to nifty templates and analytics doesn’t negate
the need for tech pros who can build Websites, especially complex ones
with e-commerce modules.Lots of tech pros advertise themselves as
experts at building Web properties. But what actually defines a good Web
developer? It’s not just knowing the right programming languages, or
even possessing a keen aesthetic sense: at the end of every client
engagement, the developer needs to present a Website that fits the
following criteria:
The Code’s Clean
If
there’s one constant in the software industry, it’s that clean code
matters. Just as a house can’t stand forever on a cracked foundation, a
Website or app will eventually show signs of trouble if the underlying
code is a hairball of messy workarounds and bugs. For any developer or
designer looking to clean up their code, check out Dice’s five ways to
do so.
When developing, do your best
to choose the right tools, leave illuminating comments (which will help
anyone who needs to rewrite your code later), and cut down on
unnecessary elements. Test everything, and make sure the client receives
as bug-free an experience as possible.
The Website’s Quick
There’s
been a lot of hand-wringing over the past few years about slow loading
times, and much of that criticism is entirely justified: some Websites
fatten up on so many bells and whistles—by which we mean gifs and video
clips—that you could make a cup of coffee while waiting for a page to
load. Okay, maybe that last bit was an exaggeration, but not by
much—loading times are an issue. A good Website developer not only
delivers on requested features (within reason), but also builds a
Website that’s speedy.
The Website Works
You’d
think this one would go without saying, but a lot of Websites launch
with incomplete functionality: search bars that don’t really function,
buttons that refuse to respond to clicks, e-commerce modules that are a
confusing mess of error messages. As a developer, one of the easiest
ways to short-circuit your career is to build Websites where prominent
things don’t work. Good devs, on the other hand, launch things that feel
polished to the end user, no matter what the browser or device they
use.
While it’s easier than ever to build a Website, recognizing the fundamentals of good Website design remains essential.
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